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Cheers to Dynamic Pricing: Pubs Are Now Embracing It, Why Aren’t You For Your Short-Term Rental?

September 15, 2023

Dynamic pricing has been proven to transform profits. And, it’s now transforming pints across the UK. At certain pubs under the ownership of Britain's leading pub company, the price of a pint of beer might experience an increase during peak hours, thanks to their recent implementation of dynamic pricing.

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As a short-term rental host, you've probably heard about dynamic pricing. But have you considered implementing it for your own business?

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Dynamic pricing is the future of short-term rentals – it can truly maximize your revenue and bookings with little extra work from you. It’s the same technology that has been used widely in the hospitality and travel industry for years, and it's time for Airbnb and short-term rental hosts to join the party.

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Dynamic pricing basically means setting prices for your rentals based on market demand, which means your prices can change in real time and automatically. Join us as we uncork the potential of dynamic pricing and cheers to a plethora of benefits.

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Dynamic Pricing Keeps You Competitive

Being a successful host or property manager means you're always on top of trends and industry insights to outmatch your competitors. By implementing dynamic pricing, you're joining many other short-term rental hosts who already use this pricing strategy to capture more bookings. With dynamic pricing, you can adjust your rates based on peak season, day of the week, events, and holidays. You can stay competitive and stand out from you ever-increasing competition by offering lower rates during low-demand periods and higher rates when demand is high.

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Dynamic Pricing Maximizes Your Profits

One of the most impactful benefits of dynamic pricing is that you can maximize your profits. By setting the right prices at the right time, you can capture more bookings and charge higher rates during peak season. Alternatively, you don’t have to miss out on bookings during low-demand periods because your pricing was too high.

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Dynamic pricing algorithms use data, including past bookings, market conditions, and competitor pricing, to set rates that optimize your revenue potential. This means you no longer have to worry about setting prices manually, which is tedious and time-consuming.

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Future-Proof Your Business

Dynamic pricing is the future of the short-term rental industry. As the market becomes more competitive, short-term rental hosts are continuously looking for new ways to stay ahead. Dynamic pricing leads to more bookings, ensures competitive pricing, and more. Prepare your business for the future by investing in a pricing strategy that will keep you ahead of the curve.

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Use Dynamic Pricing Tools Made By and For Short-Term Rental Hosts

Dedicated dynamic pricing tools, such as Beyond, can help you implement and automate your dynamic pricing strategy. As the pioneer of dynamic pricing for short-term rentals, Beyond provides a revenue management platform designed for ease and results – and are the only platform to incorporate search data and advanced analytics into their revenue management platform. With Beyond, you no longer have to guess on pricing manually or spend hours researching. Instead, you can focus on other essential aspects of your Airbnb or short-term rental business.

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Dynamic pricing is a powerful pricing strategy that short-term rental hosts and managers should consider implementing. Consider adding dynamic pricing as part of your revenue management strategy today!

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