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July 12, 2024
Your vacation rental business needs a direct booking engine that drives more direct bookings through optimal conversion. But, increasing direct bookings through better conversion isn’t just a one-time project when we build a new, improved site. Instead, it’s an ongoing process where we observe guest behavior, gather feedback from the short-term rental community, and continuously improve our software for all clients.
Signal is Beyond’s solution for vacation rental websites with a direct booking engine. We significantly increase direct bookings and margins with professionally built, beautifully designed websites optimized for discovery and conversion.
Signal stands out from other websites. Support is free, and all Signal clients use the latest version of our platform. Our clients benefit from continuous monitoring, bug fixes, and feature updates as soon as they are ready. As mobile devices, laptops, browsers, and technical standards evolve, your website will too.
The Signal Team has been hard at work, continuously improving the solution. Here are just a few of the latest features and updates for Signal.
To make sure that our Signal websites are always up and running, we regularly monitor conversion and uptime. Over the last year, Signal has averaged 99.9% uptime. Our platform saw record guest traffic the week of the Juneteenth holiday, and we were up for it with no slowdowns or hiccups!
You asked, we listened. It’s easier than ever for guests and reservationists to create a shortlist of their favorite properties and share an email containing a photo and key stats for each listing. Signal will remember favorites for a guests next visit without guests needing to sign in or create an account.
Signal maps now support a “Terrain” version. Terrain maps have shading and contour lines to help show relevant features like ski lifts and ski runs and coastal dunes. Changes in elevation have big impacts on views, privacy, and access to recreation and Signal maps now have a new way to show this. If you’d like to try this please ask the Signal support team and we can send you a preview.
We’re seeing more users than ever on mobile, so we looked for new ways to reduce checkout friction. Now after guests type the first 3-5 characters of their card billing address, Signal checkout auto-completes the rest. This saves guests 30-40 clicks and keystrokes.
The Signal team is always looking for new ways to improve the Signal booking experience. Working iteratively to identify, prioritize, solve problems, then measure outcomes will increase booking engine conversion for our partners and help them drive more direct revenue. The Signal team is thrilled to bring these improvements to the broader market.
Are you ready to see what Signal can do to drastically improve your direct bookings? Let’s chat!
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