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November 10, 2023
Running a vacation rental business can be a lot of work, from listing the property, managing bookings, and ensuring guests have a seamless experience. As a savvy host, you know that guest communication is a crucial part of the process. Keeping your guests informed can be a time-consuming task, especially when managing multiple listings. The good news is that with the right tools, it's easy to automate guest communications. In this blog post, we will cover everything you need to know about automating guest communications for your vacation rental business.
The first step in automating guest communications is selecting a messaging system. A messaging system allows you to send automated messages to guests as they book, before check-in, and after check-out. You can easily set up templates and customize them by adding your own branding, property details, and check-in instructions.
Once you have selected a messaging system, you will need to create automated messages. Start by outlining the most common guest inquiries and creating templates for them. These messages can include check-in instructions, house rules, and recommendations for local attractions. You can even add a personal touch by including the guest's name in the message.
Consider using an AI tool to create your messages.
Triggers are the actions that initiate automated messages. For example, a trigger can be set up to send a message when a guest makes a booking, or a reminder before check-in. Triggers can be customized to suit your specific needs. Once triggers are set up, all incoming bookings and inquiries are automatically responded to, saving you time and ensuring guests receive timely responses.
While automated messages save time, it's important to keep a personal touch for the guest experience. This can be achieved by including personal touches in the messaging system, such as the guest's name, and making sure you respond to guest inquiries promptly. Personalization shows your guests that you value their stay and can set you apart from other vacation rental properties.
Once everything is set up, continually review your messages and ensure they are up to date, professional, and engaging. Check for spelling and grammar errors, as well as outdated information, that may confuse guests. Continuously fine-tune your messaging system based on guest feedback and adjust the triggers to ensure messages are delivered at the right time.
Automating guest communications will save you significant time, ensuring you have more time to focus on providing an exceptional guest experience. Remember to choose the right messaging system, create personalized messages, set up customized triggers, personalize the guest experience, and continuously review and fine-tune your messaging system. With these steps at your fingertips, you can rest assured that you will have happy and satisfied guests, while also saving valuable time for other important tasks.
Since pioneering dynamic pricing for the short-term rental market in 2013, Beyond has helped thousands of users price millions of listings and generate billions of dollars in revenue. Beyond’s unparalleled access to and analysis of real-time, advanced global short-term rental data powers its ability to unlock, inform, and automate action for every kind of hospitality business.
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